NFL – Now would be an oxymoronic time to be trying to ask for a sports betting Integrity Fee

I need to preface this by saying I’m a Saints fan who was in the Superdome when their season came to an abrupt end, so I’m particularly bitter about the NFL right now, as are many sports fans along...

Continue reading →

Sports Betting Success Indicators: Consumer Behaviors

Fresh off the heels of some great discussions on sports betting over the weekend, I’ve put together a few quick graphics that shed some light on the potential for the legalized sports betting market.  Utilizing proprietary consumer behavior data,...

Continue reading →